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Traffic Patterns of September 2003
comScore Media Metrix reports that the total amount of time spent by Americans on the Internet grew by 3 percent in September, although the month of September is one day, or 3 percent, shorter than August. This increase in time spent online was driven almost entirely by the university population returning to campus and their computers.
Total Minutes Spent Online, September 2003,
U.S., Home, Work and University |
| Property |
Aug-03
(000) |
Sep-03
(000) |
% Change |
| Total Internet |
236,728 |
244,121 |
3.1% |
| Home |
142,631 |
140,337 |
-1.6% |
| Work |
79,604 |
83,713 |
5.2% |
| University |
14,494 |
20,071 |
38.5% |
| Source: comScore Media Metrix |
| Top Parent Companies of September 2003 at Home |
| Parent |
Unique Audience |
Time Per Person
(hh:mm:ss) |
| Microsoft |
82,120,000 |
1:33:35 |
| AOL Time Warner |
74,154,000 |
5:28:29 |
| Yahoo! |
69,153,000 |
1:54:53 |
| Google |
36,420,000 |
0:16:10 |
| eBay |
32,222,000 |
1:26:21 |
| United States Government |
26,364,000 |
0:14:38 |
| RealNetworks |
23,448,000 |
0:33:57 |
| Terra Lycos |
22,086,000 |
0:09:17 |
| Amazon |
19,424,000 |
0:15:31 |
| InterActiveCorp |
19,193,000 |
0:19:00 |
| About-Primedia |
17,906,000 |
0:09:33 |
| Walt Disney Internet Group |
16,319,000 |
0:17:03 |
| Viacom International |
15,648,000 |
0:32:05 |
| Landmark Communications |
14,301,000 |
0:10:00 |
| Excite Network |
13,823,000 |
0:37:14 |
| VeriSign |
11,967,000 |
0:01:14 |
| CNET Networks |
11,859,000 |
0:08:30 |
| Apple Computer |
10,788,000 |
0:05:50 |
| WhenU |
10,077,000 |
0:13:16 |
| EarthLink |
10,039,000 |
1:16:28 |
| Overture Services |
9,763,000 |
0:05:08 |
| Sharman Networks |
9,723,000 |
1:27:39 |
| Verizon Communications |
9,667,000 |
0:18:04 |
| The Gator Corporation |
8,906,000 |
0:03:11 |
| InfoSpace Network |
8,422,000 |
0:09:33 |
| Source: Nielsen//NetRatings |
| Top Parent Companies of September 2003 at Work |
| Parent |
Unique Audience
|
Time Per Person
(hh:mm:ss) |
| Microsoft |
41,183,000 |
2:14:17 |
| Yahoo! |
33,376,000 |
2:48:56 |
| AOL Time Warner |
33,075,000 |
6:57:50 |
| Google |
23,901,000 |
0:28:51 |
| United States Government |
23,542,000 |
0:27:19 |
| eBay |
19,124,000 |
1:38:39 |
| InterActiveCorp |
15,384,000 |
0:19:37 |
| RealNetworks |
14,844,000 |
0:40:46 |
| Amazon |
14,190,000 |
0:21:59 |
| Terra Lycos |
13,273,000 |
0:08:16 |
| Landmark Communications |
12,802,000 |
0:15:07 |
| About-Primedia |
11,847,000 |
0:11:54 |
| Walt Disney Internet Group |
10,860,000 |
0:24:20 |
| Viacom International |
10,423,000 |
0:26:55 |
| VeriSign |
9,881,000 |
0:13:16 |
| Adobe |
9,571,000 |
0:05:41 |
| Gannett |
8,840,000 |
0:16:02 |
| CNET Networks |
8,491,000 |
0:08:14 |
| Verizon Communications |
7,861,000 |
0:21:53 |
| Apple Computer |
7,377,000 |
0:05:59 |
| InfoSpace Network |
7,111,000 |
0:30:27 |
| Symantec |
7,095,000 |
0:14:43 |
| New York Times Company |
6,763,000 |
0:35:01 |
| Excite Network |
6,583,000 |
1:10:43 |
| Sabre |
6,262,000 |
0:13:35 |
| Source: Nielsen//NetRatings |
Top Stickiest Brands of September 2003,
at Home |
| Brand |
Time Per
Person
(hr:min:sec) |
| AOL |
6:41:34 |
| Slingo |
5:19:16 |
| paltalk.com |
4:24:44 |
| Fanfiction.net |
4:22:47 |
| Juno Online Services |
4:20:49 |
| Neopets.com |
3:47:12 |
| mIRC |
3:45:50 |
| runescape.com |
3:02:04 |
| EA Online |
2:50:30 |
| PlanetOut Partners |
2:40:29 |
| Source: Nielsen//NetRatings |
Top Stickiest Brands of September 2003,
at Work |
| Brand |
Time Per
Person
(hr:min:sec) |
| AOL |
9:45:32 |
| Trillian |
4:31:06 |
| Juno Online Services |
4:21:52 |
| mIRC |
3:56:28 |
| Neopets.com |
3:03:15 |
| Yahoo! |
2:48:57 |
| gamehouse.com |
2:26:58 |
| PlanetOut Partners |
2:19:47 |
| EA Online |
2:08:43 |
| MSN |
1:57:06 |
| Source: Nielsen//NetRatings |
Chart Definitions:
Parent company is a consolidation of multiple domains and URLs owned by a single entity.
Brand is a consolidation of multiple domains and URLs that has a consistent collection of branded content.
Reach is a measure of the unduplicated audience that visits a property.
Notes: The data are expressed as the percentage of the total universe of Internet users who logged onto the Internet at least once during the reported period.
More traffic statistics
October 22, 2003
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