Go to Business Website Design Business Website Design Go to Business Website Design
We are offering to build a website for your business absolutely free for a guided tour.
Go to Business Website Hosting Business Website Hosting Go to Business Website Hosting
Take advantage of the business building tools included with each hosting package.
Go to Search Engine Submission Search Engine Submission Go to Search Engine Submission
Discover how powerful internet success can be once you have high rankings.
go to Internet Marketing Tools Website Design Templates Go to Internet Marketing Tools
Save a lot on your development costs and get your business online faster by starting with a pre-built website template which we can customize especially for your business.
go to Internet Marketing Tools Learning Knowledgebase Go to Internet Marketing Tools
Read Articles on Affiliate Programs, E-mail Marketing, Internet Marketing, Internet Statistics, and Search Engine Promotion.
Identity Designs News Scroll (15sec delay)
 CLIENT TESTIMONIALS
Chris Gutierrez of SoCalSeniors.com
Finding a company or person who goes above and beyond their job description or duties is rare in today's business world. If someone is looking for a great product at an even better price, I would highly recommend Identity Designs.
 Chris Gutierrez of SoCalSeniors.com
Larry Fair of LiveInternetWeddings.com
I would highly recommend Identity Designs to anyone who would want to have a professionally designed web site. First impressions are extremely important, and your website represents your business face to the world.
 Larry Fair of LiveInternetWeddings.com

10 Deadly Sins for any Website | 12 Reasons Why Your Business Needs a Website | Basic Website Design | Building Links | Design a Website | E-mail Marketing | Entrepreneurs | Fire Your Website | Submit to the Search Engines| Improve Marketing | Exchange Links | Marketing Your Website | Do you Need a Website | How to Obtain E-mail Addresses Legally | Offer Your Client's Support Online | Internet Marketing | Reasons Why a Website will help Your Business| Redesign Your Site | Website ROI | Search Engines | Website Promotion | How to Get into the Top 10 | View the Top 100 Categories | Types of Online Businesses | Webdesign | Webdesign Do's | Website's Prove They are Worth It | Why you Should get Your Business on the Internet | Zoom to the Top of the Search Engines | How to get a Swarm of Traffic to Your Website


A Professional Image

by Bob Osgoodby

First impressions are extremely important if you hope to do business on the Web. After you refine your ads, and if you make your pitch to a targeted group, you will start to get visitors to your web site. Here is where many would be entrepreneurs drop the ball.

Putting up a web site is not a difficult task, but designing a good one is, and if you don't pay attention, it might be working against you. Think about it, the web site is not only the first impression of you and your business, it is crucial to your success or failure.

People don't waste a whole lot of time when visiting a site. If it isn't professional looking, they may just "click away". While looks are important, you must spend time on developing good copy. Copy written by affiliate programs has been seen over and over, and while it may have been effective at one time, it is so overused that people immediately recognize it for what it is.

In addition to good copy, which of course has no spelling, grammatical or punctuation errors, it clearly states what you are offering. Many web sites offer a real challenge to try to figure out what they are trying to sell. The offer should be the first thing they see. The information must also flow logically, and not leave a lot of questions unanswered.

In addition to complete information on your offer, it must have a call to action, which entices the visitor to purchase from you. It must also have an order form, or instructions that are easy to follow. It is also a real plus to let the prospect know a little bit about you. Your picture on the site can go a long way to help instill confidence.

There is some confusion on the value of links. Some advocate that a good web site should be divided into separate sections connected by links. Others feel that a single long web page will score higher in the search engine rankings.

There are basically two types of links. One goes to a completely separate web page, and is considered an external link. Another type is referred to as an internal link. These point to different "parts" within the same web page. Both have value, however internal links are a little friendlier. If someone clicks on one and the next "part" logically flows from the previous one, people will be more inclined to read on.

While it is a good idea to have your links on the side of the page, you should avoid the use of frames, which divides the page into two logical pieces that can be independently manipulated. At the current time, sites constructed with frames are not search engine friendly, although this could change.

Links should be clear as to where they will take you. It is crucial that the titles of the links, not only make sense, but actually take someone to that information. Each site should have links that are unique, and it is not a good idea to have information in the target, that is not specified in the link.

If you have someone design the site for you, remember that their expertise is in web site design, and most likely they will know little, if anything, about what you are doing. They can construct the site and make it look good, but the copy and information flow is your responsibility. You should always take a break from the copy writing, and if at all possible, have someone else proof your work. Also you have to be careful of words that pass spell check, but are actually an error. Don't confuse words like "there" and "their".

Once you have the basic framework finished, it is now time to test it. Try to corral as many people as possible to review it. Is it clear and an effective presentation? You should probably avoid friends unless you are sure they will give you an honest evaluation.

The first impression your web site makes is crucial to success. If people have to "jump through hoops" to find out about your offer, or if it doesn't portray a professional image, the odds are they won't buy.

About the author:

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm

Banner 10000015


That is why having your business on the Internet is not really a choice anymore. It has become a necessity in today's marketplace.

Local competitors may already have one. And remember; it's now much easier for almost any business to tap into almost any market, from almost any geographical location. And best of all, with today’s advances in technology, you can control your entire online empire without anyone's help.  

All of the websites sold with Identity Designs solution include all of the capabilities needed to have a successful online business including the ability of gathering e-mail addresses into a database and allowing you to send out an e-mail or newsletter to as many of them as you want. Also the ability to promote yourself to most of the top search engines with one click of a button and have unlimited pages, modifications, and changes.

That is why we offer the only complete solution in one affordable package. When you're ready, take us for a test drive and we will show you in 30 minutes how you can build your online empire successfully and easily without costing you an arm and a leg. To get started click here.

Fill out our Online Form Today
for a FREE
30 minute Online Consultation
No Pressure and No Obligation  

If you like the information you see on this site, please feel free to recommend it to a friend. Earn $200, Refer a Friend. Click Here

 


The Online Business News
DISCOVER SECRETS TO BUILDING
A SUCCESSFUL ONLINE BUSINESS

- delivered to your inbox every month -
Name :   
E-mail :   
$96 SUBSCRIPTION VALUE - FREE
ALL INFORMATION KEPT CONFIDENTIAL
DO BUSINESS WITH A TRUSTED NAME
IDENTITY DESIGNS
is a member of the
International
Council of Online Professionals
.
IDENTITY DESIGNS is a registered member of the International Council of Online Professionals.


IDENTITY DESIGNS
is a Member of
The Better
Internet Bureau
IDENTITY DESIGNS is a Certified Member of The Better Internet Bureau
Read News and Articles on: Free Website Marketing | Online Spending | Internet Marketing | Search Engine Promotion | Internet Statistics | Website Design | Link to Us

WHY US    ::   WEBSITE DESIGN   ::   WEBSITE HOSTING   ::   SEARCH ENGINE SUBMISSION   ::   INTERNET MARKETING

HOME   ::   ABOUT US   ::   TESTIMONIALS   ::   WEBSITE PORTFOLIO   ::   SUPPORT

Copyright © 2004 Identity Designs All rights reserved.   ::   Privacy Policy :: Terms of Use :: No Spam Policy :: Link Exchange

 

Sign up for PayPal and start accepting credit card payments instantly.